PUMA Store (Airport Plaza)
2nd Floor, Central Airport, Mahidon (Centralplaze Airport) rd., Padaet, Muang district, Chiang Mai 50100
The German Sport & Lifestyle Company Limited is the exclusive licensee of Puma in Thailand
and exclusive Puma distributor in Myanmar and PDR of Laos as well.
Over the last 15 years, GSL has grown the business to over 250 locations and continuously growing.
Consequently GSL made it possible that Puma today is constantly on the Top 3 leading sport brands in Thailand
with a high brand awareness, an excellent brand positioning and a strong brand image. Therefore Puma can be found
in almost all well-known shopping centers, department stores and the best sport retailers as well as
duty free locations countrywide - especially in all bigger cities and tourist destinations.
As one of Thailand’s largest sport retail company, GSL is setting standards in customer care and service
orientation. 98% of all locations are operated by our own well trained staff to ensure our core company values and approaches
as of the first day: "Service is our business." This presents a great opportunity to make a difference to our customers.
GSL offers almost all Puma collections like Sportstyle, Training, Soccer, Lifestyle, Kids and most recently the Rihanna's Fenty
Collection from PUMA, including The Creepers, Trainers, and her fashion collection. GSL also focused in offering
one of the biggest Puma Motorsport collections worldwide. Nearly nowhere you can find motorsport brands like
Ferrari, Mercedes AMG Petronas, BMW Motorsport and Red Bull with such big collections four times a year.
GSL has recognized that with increasing company size comes an increasing level of responsibilities.
Therefore, The German Sport & Lifestyle Company Limited supports several environmental initiative
as well as non-profit projects, sport clubs and orphanage.